Archive: 2013

Upload Pics to Instagram + Win Your Pick of our Contest Perks!

| Contest News

[Instagram upload from Nomadic Frames on the making of their Real Food Media Contest entry]

Instagram photobombers alert!

We’ve been hearing plenty of you are busy over the winter break shooting, editing and polishing your footage. We want to see what you’re up to! Upload your behind-the-lens shots, production pics, editing-in-action on instagram with #realfoodcontest and you’ll be entered in a drawing to win your choice of the contest perks. (Have you seen them??! They are pretty amazing.) Your choice, as in, ANY of the amazing one-on-one conversations with leaders in the food and film industries including Raj Patel, Fred Haberman, Plus M Productions, Corinne Bourdeau, Jeremy Siefert, Farmrun.

Read about all the contest perks here. 

 

Upload your pics with #realfoodcontest by January 12th at midnight PST to be entered. Check back on our news feed for the winner!

 

 

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School Ambassador Profile: Cornell Performing & Media Arts

| Ambassadors

Cornell University’s Department of Performing and Media Arts is housed within the elegant Schwartz Center for the Performing Arts. A regionally recognized cultural facility, the Schwartz Center’s marble walls encompass all the elements needed for teaching and performance in theatre, film and dance: four performance spaces; dance and theatre rehearsal studios; scenery, costume and prop shops; sound and lighting design studios; and state of the art film editing and production suites.

The Schwartz Center serves as a catalyst for the creative and intellectual endeavors of the many talented students, faculty and staff at Cornell. Students with varied interests—in criticism, film production, theatre, acting, directing, theatre and media history, screenwriting, dancing, film, media, sound design, lighting, costumes, multimedia work or international media and theatre work—can all find courses, productions, events, clubs and organizations, competitions and special opportunities at the Schwartz Center.

All of the department’s activities build on a commitment to diversity and collaboration across all areas of the department, as well as across Cornell and the broader community. Also part of the department is Cornell Cinema, which has been cited as one of the best campus film exhibition programs in the country, screening close to 150 different films/videos each year, five nights a week in the beautiful Willard Straight Theatre. Each calendar includes an array of classic Hollywood and foreign films, independent titles, documentaries, experimental work, recent International cinema, silent films with live musical accompaniment, cult classics and recent Hollywood and arthouse hits, in addition to guest appearances by visiting filmmakers and faculty.

Follow Cornell Schwartz Center and Performing & Media Arts on Facebook or twitter for latest news and events and check out the new YouTube channel for a glimpse into the Cornell lens:

 

For a complete list of School Ambassadors, click hereIf you are interested in becoming an Ambassador, please email us.

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School Ambassador Profile: Cornell Small Farms Program

| Ambassadors

The Cornell Small Farms Program serves as a clearinghouse and sounding board for small farms across the Northeast, producing new publications to address information gaps, and fostering collaborative teams to address hot-button issues. Their mission is to foster the sustainability of diverse, thriving small farms that contribute to food security, healthy rural communities, and the environment.

Read up on all your Small Farm News

The Cornell Small Farms Program publishes the Small Farm Quarterly magazine once each season, a monthly e-newsletter called the Small Farm Update, and regularly updates resources and events on their website.

Since 2007, they’ve been heading up the Northeast Beginning Farmer Project, which offers:

• a menu of 6-week online courses on topics ranging from business management to production
• self-paced tutorials to help aspiring farmers create the foundation for a business plan
• connection for new farmers to a Northeast-wide network of organizations serving beginning farmers
• instructional videos of successful farmers’ production techniques and business advice:

 

 

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Link up with Cornell Small Farms Program and Northeast Beginning Farmer Project on Facebook

For a complete list of School Ambassadors, click hereIf you are interested in becoming an Ambassador, please email us.

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Hand-drawn Wordmark from Farmrun

| Community Prizes

PERK: A hand-drawn custom title/wordmark for your next film from Farmrun.

There are powerful movements sweeping the agricultural landscapes in this country, and those farms, farmers, butchers, ranchers, fermenters, restauranteurs and bakers need their stories to be communicated to the world.

That’s where Farmrun comes in.

farmrun we are

Responsible agricultural practices + sound media communication = Media for a Farmrun America.

One of the first dedicated agricultural creative studios in the country, Andrew Plotsky leads Farmrun in providing a unique lens on media work with a depth of knowledge of food systems. Farmrun strives to serve the needs of the burgeoning agrarian renaissance by producing beautiful media for agricultural enterprises and organizations.

Among their services, Andrew is a talented artist and will hand-draw a custom title card for your next film!

ALL THE TOP ENTRANTS ARE ELIGIBLE FOR CONTEST PERKS AND PRIZES.

FOR A FULL – AND GROWING! – LIST OF CONTEST PERKS, CLICK BELOW:

PERKS

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Filmmaking & Social Change with Raj Patel

| Community Prizes

PERK: A 1 hour conversation on filmmaking and social change with filmmaker and author, Raj Patel.

Raj Patel is an award-winning author and activist, who has worked at the World Bank and the World Trade Organization and has protested against them on four continents. He is affiliated with UC Berkeley’s Center for African Studies, the School of Development Studies at the University of KwaZulu-Natal in South Africa, and the Institute for Food and Development Policy, also known as Food First. He is also an IATP Food and Community Fellow, at Utne Reader Visionary and has testifed to the US Congress on the causes of the global food crisis. He is the author of the international bestseller The Value of Nothing: How to Reshape Market Society and Redefine Democracy, and the critically acclaimed guide to the food system Stuffed and Starved.

He is currently working on Generation Food Project, a documentary and multimedia project about the global food system with award-winning director Steve James.

All the top entrants are eligible for contest perks and prizes.

For a full – and growing! – list of contest perks, click below:

PERKS

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Social Action Campaign with Corinne Bordeau

| Community Prizes

PERK: A 1 hour conversation with Corinne Bourdeau of 360 Degree Communications on creating social action campaigns for films that make a difference.

Corinne Bourdeau, independent filmmaker and president and founder of 360 Degree Communications, offers insight into the unique challenges passionate filmmakers face in today’s changing marketplace. Corinne is an expert at creating strategic marketing plans and can help you develop a dynamic grassroots marketing campaign, create a social action campaign, cultivate your audience and help you position and distribute your film in a crowded market.

She has worked on the marketing campaigns of leading films including: the Academy Award winning documentary, The Cove, the Sundance Award winning film, Fuel, indie-hit Bottle Shock, and the audience pleaser, Buck. Bourdeau is also the Executive Producer of the film Ingredients. Connect with Corinne to strategize about what you need to help your film take off!

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ALL THE TOP ENTRANTS ARE ELIGIBLE FOR CONTEST PERKS AND PRIZES.

FOR A FULL – AND GROWING! – LIST OF CONTEST PERKS, CLICK BELOW:

PERKS

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Making Media that Matters with Jeremy Siefert

| Community Prizes

PERK: A conversation with Director Jeremy Seifert about the craft of filmmaking, finding the story, and making stuff that matters.

 

In 2010, Jeremy completed his debut film, DIVE!, Living Off America’s Waste. Initially made with a $200 budget, a borrowed camera, and a lot of heart, DIVE! went on to win 22 film festivals worldwide. In 2010 with the release of DIVE!, Jeremy began the production company, Compeller Pictures. He is now a filmmaker and activist, traveling the country and speaking on humanitarian and environmental issues. Jeremy’s second film, GMO OMG, tells the hidden story of the take over of our food supply by giant chemical companies, an agricultural crisis that has grown into a cultural crisis. Through the making of the film, he has once again found the heart of the project in his own journey and awakening. Talk to Jeremy about how to find the story in your own film and making meaningful media.

 

ALL THE TOP ENTRANTS ARE ELIGIBLE FOR CONTEST PERKS AND PRIZES.

FOR A FULL – AND GROWING! – LIST OF CONTEST PERKS, CLICK BELOW:

PERKS

 

 

 

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Marketing Your Film with Fred Haberman

| Community Prizes

PERK: A 1 hour marketing consultation with Fred Haberman, CEO of Haberman.

 

Haberman is a full-service marketing agency with a clearly defined mission — to tell the stories of pioneers who are making a difference in the world. As modern storytellers, his agency helps organizations generate revenue, inspire engagement and drive positive social change. For more, visit www.modernstorytellers.com.

 

ALL THE TOP ENTRANTS ARE ELIGIBLE FOR CONTEST PERKS AND PRIZES.

FOR A FULL – AND GROWING! – LIST OF CONTEST PERKS, CLICK BELOW:

PERKS

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Plus M Productions: Documentary Interviewing

| Community Prizes

PERK: A 1 hour conversation with Plus M Productions on how to conduct a great interview for your documentary film.

Hear from the team behind Plus M Productions about how to master key interviewing techniques. They’ll share some good tricks! In person (if Bay Area based) or by Skype.

 

All the top entrants are eligible for contest perks and prizes.

For a full – and growing! – list of contest perks, click below:

PERKS

 

 

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School Ambassador Profile: Johns Hopkins Center for a Livable Future

| Ambassadors

Founded in 1996, the Johns Hopkins Center for a Livable Future is an interdisciplinary academic center dedicated to conducting research, educating students from all walks of life, and taking action based on evidence. Based within the Bloomberg School of Public Health, the Center works with faculty, staff, and students throughout Johns Hopkins University to harness the expertise available in a wide range of disciplines and collaborations.

A leader in research, education, policy, and advocacy, the Center serves as a critical resource for advocates, policymakers, educators and students. Its core programs integrate research, policy, education and outreach in four areas as they relate specifically to public health: food production, food communities, food system sustainability, and food system policy. The Center’s work is driven by the certainty that we must understand the connections among all four program areas.

Some of the Center’s highlights from 2013 include the release of the CLF study, Industrial Food Animal Production in America: Examining the Impact of the Pew Commission’s Priority Recommendations, the development of a Food Policy Network with food policy council expert Mark Winne, continued work on a demonstration Aquaponics Project, advances in our Maryland Food System Map, and the creation of a Food System Sustainability Practicum for graduate students.

For a complete list of School Ambassadors, click hereIf you are interested in becoming an Ambassador, please email us.

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School Ambassador Profile: Indiana University, Center for a Sustainable Future

| Ambassadors

The Center for a Sustainable Future is taking the lead role in further turning IU South Bend into the ideal green campus: one that has turned itself into a learning organization in which every person on campus understands the basic principles of sustainability and is putting them into practice one step at a time.

After implementing the first undergraduate minor in Sustainability Studies in the state of Indiana, the Center is starting courses in the Graduate Certificate in Strategic Sustainability Leadership as of January, 2014. A 5-course certificate, it is embedded in the Masters of Liberal Studies program for those wishing to pursue a Masters. It can also be taken as a stand-alone certificate. Evening classes, one of which is a sustainable food course, meet once a week.Since it’s establishment in 2008, the Center has developed new sustainability curriculum, facilitated research in sustainability, and fostered civic engagement through community participation. The Center strives to engage the campus and greater Michiana communities in creating a future focused on the “triple bottom line:” choices that are good for people and the planet, as well as profits, and that take into account ecological and social performance.

The Center’s You Tube channel is filled with fun student sustainability-oriented videos such as Recycling Cyclers and a series of three videos that offer an Introduction to Sustainability based on a popular workshop we deliver in our community and on campus.

In the area? Check out upcoming events with the Center for a Sustainable Future:

January 18, 2014: Earth Friendly Eating community event takes place at the main library in downtown South Bend. Featuring  networking, area resources, library resources, a keynote from the Soil And Water Conservation District, a panel discussion on area residents’ “Nutrition Evolution,” vendors, live music, and door prizes.

February 24, 2014Sustainability Lecture Event at IU South Bend. This event will be held in Schurz Library among the Lexicon display. The Lectures will be virtually presented and will feature Ron Finley & Pam Warhurst on The Future of Food and How We Can Eat Our Landscapes, respectively. Following the talks will be a live local panel discussing how the same approaches and philosophies are happening in Michiana. A reception and networking period will follow.

Saturday March 1, 2014: TEDxManhattan “Changing the Way We Eat” live webcast and display of the Lexicon of Sustainability at the IUSB Schurz Library.

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More Media:

The Center partners with local public TV station, WNIT, to produce a series of interviews on sustainability in the region. These “Talking Sustainability” pieces can be viewed via the Center’s news page. This past fall, two complete shows were produced focusing entirely on sustainability in action in Michiana. The Center for a Sustainable Future’s Assistant Director, Krista Bailey, also hosted an interview with a local car dealership working to go off grid:

 

For a complete list of School Ambassadors, click hereIf you are interested in becoming an Ambassador, please email us.

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Hudson Grocery Co-op Seeking Filmmakers!

To the world of amazing filmmakers out there in Minneapolis/St. Paul area or near: there’s a story waiting to be told!

Help the Hudson Grocery Co-op get its big debut and enter a film about a great local project for the Contest.

 

READ ON to hear what they have in the works and get in touch with Ramona to lend your camera skills and love for local food to help this Co-op get some worthy attention:

hudson coop

Ever since the EconoFoods closed its doors on its downtown location, downtown Hudson and North Hudson have lacked a one-stop source of groceries.  An online survey issued by our group last fall indicated that many people drive to other towns, including Maplewood, St. Paul, and as far as St. Louis Park, to purchase fresh produce, grocery staples, and year-round supplies.

Hudson Grocery Cooperative proposes opening a community owned grocery store in the downtown neighborhood in an attempt to bring many of these grocery dollars back home to Hudson. With a downtown location, HGC will serve commuters heading north on Highway 35; visitors to our beach, library, galleries, restaurants, shops, and other downtown attractions; and local residents who will appreciate the convenience of a neighborhood store.

In addition to providing groceries to the community, HGC will grow the local food market by providing consumers a consistent source for locally produced goods, encouraging nearby family farms and independent businesses to sell products close to home, and partnering with other local food-based businesses to source local products. The Co-op will provide area farmers, including those who sell direct at Hudson farmers markets, through Community Supported Agriculture, and/or by subscription, a secondary market to vend their products. Because our cooperative is focused more on creating a healthy and sustainable local foods system and less on generating the largest profit possible, we have the flexibility to purchase items from many small vendors rather than one large, cost-efficient outfit.

 

Read more on the Hudson Co-op website, or follow their story on Facebook and Twitter.

 

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School Ambassador Profile: Los Angeles Regional Collaborative for Climate Action and Sustainability | UCLA

| Ambassadors

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The Los Angeles Regional Collaborative for Climate Action and Sustainability is a consensus-based organization made up of regional members who are committed to working together to improve the climate change efforts and sustainability of the greater Los Angeles Region. The network is designed to encourage greater coordination and cooperation at the local and regional levels by bringing together leadership from government, the business community, academia, labor, environmental and community groups. Housed at the UCLA Institute of the Environment and Sustainability, the collaborative aims to share information, foster partnerships, and develop system-wide strategies to address climate change and promote a green economy through sustainable communities.

To see some of the many ways Los Angeles and LARC members highlight environmental issues in planning and analysis, or to read about solutions and local efforts, click to view reports below:

 

Are you in the Los Angeles area? Want to become a member of LARC? Check out their charter and get in touch about membership.

 

For a complete list of School Ambassadors, click hereIf you are interested in becoming an Ambassador, please email us.

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School Ambassador Profile: Chatham University

| Ambassadors

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A holistic approach to food systems – from agriculture and food production to cuisines and consumption – provides intellectual and practical experience from field to table at Chatham University’s Masters of Arts in Food Studies. This unique interdisciplinary program is a natural fit for the Real Food Media Contest. One of the greatest attributes a food studies education can supply is an understanding of how food is grown, treated, harvested, sold, purchased, consumed, shared, and disposed of. Understanding of the impact it has on its suppliers, consumers, and environment. And understanding how it affects us all.

Food for Thought – Masters in Food Studies at Chatham University

 

 

For a complete list of School Ambassadors, click hereIf you are interested in becoming an Ambassador, please email us.

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School Ambassador Profile: Colorado College

| Ambassadors

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Sustainability is at the intersection of much of the work – in theory and practice – that goes on at Colorado College. Located just north of downtown Colorado Springs, students get their hands dirty at the campus farm, learning sustainable and organic practices while building permaculture systems. Created in President’s backyard  in Spring 2008, produce from the 1.3 acre garden is sold to Bon Appétit, the college’s food services provider, and at local farmers’ markets. In addition to a wide variety of vegetables, the CC farmers raise apples, cherries, peaches, plums, and apricots in a small orchard, raspberries and blackberries, wildflowers, free-range chickens, and bees for honey.

Our Distinctive Place of Learning

Celestial Fields – The beginning of Colorado College Campus Farm

 

Colorado College is part of nationwide movement to incorporate sustainable agriculture into the education realm – in and out of the classroom. The Real Food Media Contest is proud to partner with Film and New Media Studies at Colorado College, an interdisciplinary program where students develop the critical framework necessary to interrogate the moving-images of contemporary culture and learn the practical skills necessary to make their own creative interventions in the media landscape. From the soil to the screen, Colorado College is creating platforms to build a sustainable future.

For more information about programs at the Colorado College Campus Farm, visit the group’s website.

 

For a complete list of School Ambassadors, click hereIf you are interested in becoming an Ambassador, please email us.

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New FAQ: Can an organization submit a film?

| FAQs

For all you great food-focused nonprofits and businesses out there, this one’s for you!

CAN AN ORGANIZATION SUBMIT A FILM?

Organizations are welcome to create a film for the contest, but must designate an individual as the entrant for the contact information for the contest.

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Join the Conversation with Keri Putnam of Sundance Institute

| Contest News, Judges

CALLING ALL FILM STUDENTS!

Join Anna Lappé of the Real Food Media Contest for a conversation with Sundance Institute’s Keri Putnam, one of the judges for the Real Food Media Contest. We’ll talk about breaking into the film business, Keri’s experience working in the industry, and how to connect your passion to your work.

Contact us at info @ realfoodmedia.org to share your questions.

Date: November 6, 2013 at 1:00pm to 1:30pm PST
How to Register: Register at www.realfoodmedia.org by 11/4.
Call-in information will be made available after registering.

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New FAQ: Can I submit a film I’ve already made?

| FAQs

Here’s another question we’ve received and added to the FAQs.

Can I submit a film I’ve already made?

If the final cut you submit hasn’t already lived on the Internet or been screened at another venue, absolutely. If it has, you can still submit it, but it must be edited for the contest. So change it up, put a new spin on footage you’ve already shot, add to something you’ve been working on–and enter! As with all entries, you also need to make sure there weren’t, or aren’t, any issues or claims with the copyright and usage and, like all entries, you must follow our Terms and Conditions.

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New FAQ: Can I submit an entry if I’m based in Canada? Can the film be shot overseas?

| FAQs

We’ve already heard from lots of you that you plan to submit a film to the Real Food Media Contest! We’ve also been receiving some questions and have added them, with answers, to the FAQ section of our website. We’ll post each of them as they are added.

Can I submit an entry if I’m based in Canada?

Yes, but you need to agree to consent to jurisdiction in the United States if there is a problem with copyright or other claims. Also, as we note in our Terms and Conditions, you are responsible for paying taxes on any prize money you receive, and would similarly be responsible for paying Canadian taxes on any prize money. This year the contest is limited to residents of the U.S. and Canada.

Can the film be shot overseas?

Definitely! The powerful stories we want to hear have no boundaries.

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REAL FOOD MEDIA PROJECT LAUNCHES ONLINE FILM COMPETITION

| Contest News

Student contest focused on sustainable food and farming open for entries Oct. 10            

SAN FRANCISCO — October 10, 2013 — Calling up-and-coming filmmakers; film, communications and food studies students — and anyone hungry for a deeper understanding of the nation’s food system. A new film competition seeking short films about sustainable food and farming — the Real Food Media Contest — opens for entries today at www.realfoodmedia.org.

The contest invites aspiring filmmakers, or teams of food changemakers alongside communicators, to create a 30-second to four-minute films in one of four styles: documentary, advocacy, experimental, or “wildcard.” Entries must be submitted by 9 p.m. EST on February 3, 2014.

A star-studded panel of judges will select the top film — and the public can also vote online beginning Wed., February 12.Winners will be announced on March 4, 2014.

Cash prizes will be given to the best 10 films and the audience choice winner, including a $5,000 grand prize and a chance for a screening at the Food and Farm Film Festival in San Francisco in April 2014.

Contest judges include:

·      Padma Lakshmi, cookbook author, actress, model and television host

·      Michael Pollan, journalist and author,Omnivore’s Dilemma

·      Robert Kenner, Academy Award-nominated director, “Food Inc.”

·      Eric Schlosser, journalist and author,Fast Food Nation

·      Johanna Blakley, managing director,Norman Lear Center, USC

·      Byron Hurt, director and producer, “Soul Food Junkies”

·      Alice Waters, Chez Panisse and Chez Panisse Foundation

·      Keri Putnam, executive director of the Sundance Institute

For documentaries, an entrant can choose among various options, including profiling a local food hero or showcasing an effective sustainable food project. In the advocacy category, entrants can choose to create a persuasive piece focused on several sustainability themes. In the experimental category, entrants can choose to bring to life the concept “the hands that feed us.” Wildcard entrants can shine a light on sustainable food and farming in any manner they choose —funny, serious, or artsy. For more information on each of the categories, visit www.realfoodmedia.org.

The contest, directed by award-winning author and sustainability advocate Anna Lappé, is an initiative of the Real Food Media Project and an extension of the highly regarded Food MythBusters series, viewable at www.foodmyths.org.

“This contest gives an opportunity for new voices to generate powerful storytelling about food, farming, and sustainability,” says Anna Lappé, director of the Real Food Media Project. “The more great minds we have thinking about these issues and producing creative ways to deliver the messages, the better.”

“This contest is a great opportunity to support the food movement and independent filmmaking. The two are a perfect fit,” says Eric Schlosser, author of Fast Food Nationand a contest judge.

The Real Food Media Project is a collaborative initiative to spread the story of our food with creative films, an online film contest, a web-based action center, and grassroots events. Visitwww.realfoodmedia.org to learn more about the project and to enter the competition.

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